#409: From Opioids to Wellness: Livi McKay on Cannabis, Healing, and Innovation

In this episode of Cannabinoid Connect, we sit down with Livi McKay, Founder and CEO of Discover Your Color, to hear her incredible journey from overcoming life-threatening health challenges to becoming a leader in cannabis innovation.

🌱 Livi shares how cannabis helped her break free from opioid dependency, recover from chronic health conditions, and regain control of her life. We discuss her mission to redefine cannabis as a tool for wellness and how her platform, Discover Your Color, simplifies cannabis by categorizing it based on effects like energy, calm, focus, and rest.

We also explore:

• How cannabis is changing the narrative on health and wellness
• The need to move beyond “stoner culture” to legitimize the industry
• The future of cannabis as a cornerstone of plant-based medicine and wellness
• The challenges of consistency in cannabis products and how science can help

Livi’s inspiring story and forward-thinking solutions offer a fresh perspective on the cannabis industry and its potential to improve lives. Don’t miss this powerful episode!

🎙️ Follow Cannabinoid Connect for more inspiring cannabis stories and industry insights.

🔗 Visit Discover Your Color: https://discoveryourcolor.co/
💬 Share your thoughts in the comments—what’s your experience with cannabis as a wellness tool?